What's a new customer actually worth to you?
Six quick questions. You'll see what one new customer is worth in profit, what you can afford to pay for an enquiry, and whether ads would pay for themselves in your business.
First up, what kind of business is it?
About two minutes. Built for Australian small businesses.
Question 2 of 6
What's an average job or sale worth?
Roughly what one customer spends each time they buy from you, including GST.
Question 3 of 6
How many times does a customer buy from you, all up?
Over the whole time they're a customer. A one-off fence is 1. A brow client who comes back every six weeks for two years is about 16.
Question 4 of 6
Roughly what's your margin on a job?
What's left after materials, stock and wages for that job, before your own wage. A good guess is fine.
Question 5 of 6
Out of every 10 enquiries, how many become paying customers?
Calls, messages and quote requests all count.
Question 6 of 6
How many extra customers a month would you like?
New ones, on top of what you already get. Be realistic about what you can actually handle.
Your numbers are ready.
Where should I send a copy? I'll look over them before we talk so the call is about your business, not a sales script.
No spam and no newsletter. Just your numbers and a text from me, Tyrone.
Here's what a customer is worth to you.
The most you could pay for one enquiry and still get $3 back for every $1 you spend.
New profit added each month at new customers, counted over the time they stay with you.
I'll text you within one business day to go through these and look at your site. If you'd rather not wait, reach me here: